Users will soon have a new feature that permits them to cut down on the volume of AI-made content appearing in their streams. This step comes as the platform announced that it currently hosts over 1 billion AI videos.
Trial and Implementation
The new functionality is in a pilot phase over the following weeks before a global release. This shift coincides with a increase in content created by AI, fueled by new AI video creators.
AI Content on Other Platforms
Recent reports that approximately one in 10 of the most rapidly expanding channels on a competing service only show content made by AI. A large amount of this content is considered mass-produced AI material, a term for substandard, factory-style content that is typically illogical or surreal.
“We know from our community that many people enjoy content made with AI tools, from digital art to educational videos, and we aim to offer the community the ability to see more or less of that, based on their own choices,” stated a spokesperson.
Scale of AI Content
TikTok shared that there are currently 1.3bn videos on its app identified as made with AI. In total, in excess of 100 m media items are submitted to the app each day, making AI-generated material a minor part of its complete catalog.
Customizing Your Feed
Members will be able to reduce or increase the amount of AI-generated videos they watch by using the topic control setting in the platform and choosing “AI-generated content”. Further subjects that currently be adjusted under the tool include current affairs, clothing, cosmetics, and movement.
Platform Guidelines
The platform’s rules oblige content makers to label convincing artificially created content, and it forbids harmful AI impersonations of public figures or crisis events. Any realistic artificial content that is not labeled can be deleted under its user guidelines.
Additionally, the service will now add an AI-generated label to content made using its proprietary AI systems, or detected by an cross-platform project for recognizing content made by AI. This step is intended to stop users from attempting to circumvent the disclosure requirement.
AI Literacy Programs
The platform is additionally introducing a two million dollar educational fund for specialists and organizations to create learning resources about ethical AI use. This program will support educational bodies focused on training coding and technology.
Content Safety Approach
The video-sharing app has supported its moderation strategy, during discussion over intentions to cut jobs for numerous content moderators in Britain. TikTok is planning to reduce hundreds of positions in its content moderation division in London, with trade unions and internet security professionals voicing alarm that humans are being replaced by machine-led review.
A senior executive stated that staff-based oversight would remain essential, but AI can protect employees by removing the most graphic content ahead of it gets reviewed by humans. The platform announced a significant reduction in explicit and harmful content reviewed by content reviewers over the last 12 months due to intervention by its machine learning processes.
It is vital to balance staff and AI to maintain a secure environment,” the executive stated. “We’ll have humans as involved in the system, but we additionally believe it’s extremely critical to reduce exposure to dangerous material as rapidly, which is the area in which a significant AI assistance is really helping us process content quickly.”
